Episode 162 - Build And Grow A Coaching Practice

Have you ever thought about becoming a coach? If so, this episode is just for you. I have a chance to speak with Candy Motzek, a distinguished business coach who specializes in supporting new and aspiring coaches. Candy is also the creator and host of the inspiring podcast "She Coaches Coaches." With a rich background as a former corporate executive and engineer, Candy blends her extensive business acumen with a dedication to personal and professional growth, making her an ideal guide for those transitioning from the world of corporate work to entrepreneurial freedom.

In today’s episode, we embark on a thorough exploration of the coaching industry—a field that's rapidly gaining popularity as a career choice. Candy and I explore the various facets of coaching, addressing common myths and misconceptions head-on. We provide a clear and realistic view of what it truly takes to build a successful coaching business—from obtaining essential training and sharpening your skills to mastering the art of effective networking and marketing.

Candy shares her inspiring journey, recounting her transition from climbing the corporate ladder to becoming a full-time coach. She emphasizes the importance of professional training, continuous learning, and setting realistic expectations—key elements for anyone serious about entering the coaching profession. Throughout our conversation, Candy paints a clear picture of what it's like to be a coach, highlighting that it's not just about offering advice, but about creating a safe, confidential, and supportive space for clients to explore their own paths.

We tackle the myth that coaching is an easy path to quick riches. Candy dispels this misconception by emphasizing that coaching is a credible and demanding profession that requires dedication and ongoing improvement. For those interested in the human potential aspect of coaching, Candy discusses the evolving nature of the field, especially with new psychological insights that enhance coaching practices. She touches on the importance of psychological safety and how modern coaching now incorporates a deeper understanding of how the brain works, making it an even more effective tool for personal and professional development.

About the Guest:

Candy Motzek is a business coach for new & aspiring coaches. She specializes in empowering intelligent professionals to launch and grow successful coaching businesses. With a unique blend of practical strategy and mindset mastery, Candy helps her clients achieve greater clarity. Her calming & personalized approach enables coaches to play bigger, sign more clients, & create meaningful & profitable success. As a 'recovering' corporate executive & engineer, she combines her extensive business acumen with a deep understanding of personal development to guide her clients towards their fullest potential.

To connect with Candy:

Website: https://stepintosuccessnow.com/

LinkedIn: https://www.linkedin.com/in/candy-motzek/

IG: https://www.instagram.com/candymotzek/